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An Award Winning Digital Marketing Agency
Finsbury Media Is a full-service Birmingham Digital Marketing Agency! Our award-winning marketing experts are skilled in a range of digital marketing services to grow your Birmingham business. Our Birmingham Marketing Agency ensure to deliver top-notch results, a tailored experience along with a ROI focused approach. We are dedicated to exceeding each and every one of our clients’ expectations. Our Birmingham marketing specialists will come up with a unique SEO, Content Marketing, Social Media or PPC strategy and more; depending on your business objectives and marketing goals. We work closely with each of our clients to guarantee clear, authentic and noticeable results online. You can be confident with your marketing efforts, knowing that our Birmingham digital marketing professionals are available to answer any questions, on-call or in person whenever you need. Together, we can make sure that your business is achieving its maximum online results!
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FINSBURY MEDIA
Searching for a Digital Marketing Agency in Birmingham? Rest assured knowing that Finsbury Media is one of the leading Digital Marketing Agencies in Birmingham! We offer a full range of digital marketing services to clients large and small, operating across multiple different industries. Finsbury Media is here to help you create a marketing strategy that meets your prospects at the right place, the right time, and with the right message. Our Birmingham Marketing specialists work to understanding your customer’s journey from awareness to consideration to purchase. Our team are highly knowledgeable and extremely friendly. We thrive on constantly pushing the boundaries of what can be achieved, utilising innovative techniques to drive growth online to your Birmingham business; so why not get in touch today and see what we could do for your business? Whether you’re a local business, setting a foundation for the future or an established corporation interested in improving your marketing and expanding your reach, with help from our Birmingham digital marketing agency, we will bring your business to the next level.
How Can a Digital Marketing Agency help?
Having a strong online marketing presence helps you drive web traffic, increase brand engagement, gain new customers and boost sales. Our Birmingham Digital Marketing Agency provides our clients with data-driven marketing strategies, focusing on maximising your ROI and fulfilling your business objectives. We provide you with our team of Birmingham experts, who work towards understand your business and its marketing objectives. Each expert working accordingly on achieving success, adaptable and approachable in our marketing tactics.
We offer you a full package of online marketing services, designed to increase sales, generate leads and establish a long-term connection with your customers. Work with a Birmingham Marketing Agency you can trust, contact Finsbury Media today!
Working with an Award Winning Digital Marketing Agency
As a full-service Digital Marketing Agency in Birmingham, we mean it when we say “we handle it all” Finsbury Media offers a mix of SEO, social media advertising, PPC, content marketing, along with web design and development. We are confident that with all our Birmingham marketing services your business will grow online and attract new customers!
We help our clients establish an online authority, brand credibility along with turning your clicks into long-term customers. We accomplish this through strong industry research, strategic planning, and skilful testing. Our Birmingham digital marketing experts use their years of online marketing experience across all your campaigns and advertising channels; Evaluated, tested and reported using our digital dashboards. Whether you’re based in Birmingham or anywhere else in the UK, whether you’re a local business or a global corporation; Finsbury Media has an answer for all your marketing needs! Get in touch with a Birmingham marketing specialist today!
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WordPress Website Design
Looking for a Birmingham WordPress designer to create your business website? Our WordPress web designs are mobile-friendly, optimised for search and designed to convert your users. About one-third of all websites in the world run on WordPress!
WordPress is the most known and used open-source content management system (CMS) Our Birmingham WordPress designers utilise WordPress customisation whenever implementing features on your business website. Our Birmingham web design agency almost exclusively uses WordPress. An extremely complex website might require a more robust content management solution such as Drupal. WordPress gives your website design the ability to be easily adaptable and simple to adjust. We collaborate closely with each client to assess their industry and goals, creating the most effective website design specific for their objectives. At Finsbury Media, we are dedicated to achieving success with each of our clients. We ensure each business website we create is runs smoothly and achieves your goals. Get in touch with out Birmingham web design agency today!
Search Engine Optimisation (SEO)
SEO stands for Search Engine Optimisation. It’s the process of improving your websites search ranking through an organic approach, making your business more visible in search engine results pages (SERPs) such as Google, as well as driving additional targeted users directly to your website.
When our Birmingham specialists work on your website’s search engine optimisation, we only use tailored-made approaches, specifically based on your industry, goals, website and competition. Because there is no such thing as a one-size-fits-all approach, especially when dealing with SEO. Our team of SEO professionals collaborate directly with your team to come up with a custom approach. Our Birmingham SEO services are built to drive high-converting users to your website and boost sales. When working on your website’s SEO, we focus on four main elements, On-Page, Off-Page, Optimised Content and Link Building. Our experts are dedicated to ensuring that the feature is accomplished and achieve success when it come to your search ranking. We start by analysing your website’s current SEO status and calculate a plan based on your unique needs. We then implement our plan and track everything in our monthly reports like rankings, clicks, impressions, and click-through rate. We package everything in a detailed yet easy to understand report. If you’re ready to improve your search, then Finsbury Media is for you!
Google Ads
Google Ads have many options, and if you don’t setup your PPC campaign correctly, you can end up waste a lot of money. Let the experts at Finsbury Media handle all your Google Ad Needs. At Finsbury Media our Google Certified AdWords professionals will create a campaign tailored for your goals and objectives.
When you choose us Finsbury Media to manage your PPC campaigns, we optimise your campaigns to deliver the most results, whether it be on Google, Bing Or anywhere else. For each Google Ad campaign, our goal is to achieve success and maximising your ROI. We’ll fix your account structure, evaluate your keywords and look for better opportunities, design compelling ads, and more. Our Birmingham PPC experts measure the number of leads, conversions and other details into our simple to read reports. We can adjust your campaign based on the data we track and provide you with monthly reports on your campaign’s performance. Grow your business with Our PPC Birmingham Agency today!
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Let us help you plan your digital marketing strategy.
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What Makes Us a Great Digital Marketing Agency?
What We Do
We are a Birmingham digital marketing agency helping businesses across the UK.
We make businesses stand out. Interested? Let’s chat.
Digital Marketing Agency in Birmingham
At Finsbury Media we commit to fully understand not just your marketing goals, but your company’s culture, industry and future objectives. We always start our marketing campaigns by getting to know you and your business before we even think about leaping into marking campaigns. We take a client-focused approach with our partners and measure their industry, their goals, and audiences.
No matter your industry, company size, or location. Finsbury Media and our Birmingham digital marketing experts are ready to help you achieve a successful digital marketing campaign. Together, we can make sure that your company really achieves maximum online returns!
Birmingham Marketing Experts
Finsbury Media is an award-winning digital marketing agency; we have helped businesses of all size and industry transform their brand with our marketing strategies. We are dedicated to continuing delivering the high-quality results, our client work with us for. Whether it be SEO, website design, PPC ads, social media advertising or any other one of our services Finsbury Media can help you. Whether you need a complete marketing makeover or just want to improve a particular aspect of your online advertising, Our Birmingham Digital Marketing Agency can help.
We ensure clear communicating with all our partners. We keep you updated with detailed and easy to understand month reports. We are always a phone call away from making sure you’re satisfied with the results of our work. Nothing is more important to us then, ensuring that each client that works with us, achieved the maximum results possible. We look forward to crafting an innovative and results-driven marketing campaign for you!
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DIGITAL MARKETING AGENCY BIRMINGHAM FAQ’S:
What is digital marketing?
Digital marketing is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel.
What's the future of digital marketing?
The offline and online world are colliding. Traditional devices such as fridges, ovens and even billboards will all be modernized to leverage digital media.
Why digital marketing matters?
Google and Facebook generate more revenue than any traditional media company because they control more eyeballs. That’s why digital marketing matters, it is where the attention is.
What channels make up digital marketing?
Search engines, social media, blogs, online ads, affiliate marketing, emails, and mobile apps.
What are the elements of marketing strategy?
The main elements of a marketing strategy are your target audience, goals and objectives, and the tactics you will employ to actively market to your target audience and achieve your goal KPIs. These three elements are crucial to formulate an effective marketing strategy.
What is the purpose of marketing strategies?
Whatever the size of your business it is important that you have a marketing strategy in place, to make sure that whatever marketing activity you do, it is aligned with your goals and objectives. Having a strategy means you have clear steps to take to meet your objectives whether they are short term, mid-term or long term.
Why is a marketing strategy important?
It gives you a clear plan to stick to and something to measure against your results. If you have a plan in place to meet a certain objective, and that objective wasn’t met, then the activity would need to be analysed to make sure it was the right one for that objective.
What's a digital marketing agency?
A digital marketing agency is a business (like us!) which assists other companies with their online marketing efforts. Agencies can be as involved as the client would like. For some of our clients we handle all digital projects but for others we only provide ideas and recommendations through consulting. Our goal is to be an extension of our clients’ teams, support internal marketing teams with specialized digital services.
What's the difference between B2B and B2C digital marketing?
B2B stands for Business-to-Business. This type of marketing refers to businesses who sell products or services to other business. For example, at Blue Compass we work with other businesses to produce stellar digital marketing campaigns. B2C stands for Business-to-Consumer, or businesses that sell their products or services to individual consumers. While all facets of digital marketing can apply to both B2B and B2C, the strategy will differ.
What are the benefits of digital marketing?
There are so many benefits to digital marketing! The underlying goal of digital marketing is to bring more qualified users to your website. Through a mix of digital marketing tactics, you are able to guide users through their online journey, resulting in more conversions for your business.
The beauty of digital marketing is that all of the tactics work together in harmony. An effective digital marketing strategy will also reinforce your traditional marketing, providing your target audience with cohesive messaging.
There are also a number of benefits to digital marketing over traditional marketing. Digital marketing is flexible. With digital, you have the ability to make changes over the course of a campaign, unlike traditional where you’re locked into long campaigns that are set in stone.
Digital campaigns are also much easier to track because you can set up tracking pixels, create robust event tracking across your website and develop trackable links using utm parameters, which all tie your success directly back to specific campaigns. These pixels allow for remarketing campaigns which target users who have previously visited your website based on the actions they took.
What is the purpose of digital marketing, and how can digital marketing help my business?
Do you have an audience that spends time online? Nowadays, the answer is yes for just about every business. Digital marketing will help you reach your target audience online and drive valuable conversions. Digital marketing is so versatile, it can be tailored to suit just about any brand!
What are the benefits of digital marketing?
There are so many benefits to digital marketing! The underlying goal of digital marketing is to bring more qualified users to your website. Through a mix of digital marketing tactics, you are able to guide users through their online journey, resulting in more conversions for your business.
The beauty of digital marketing is that all of the tactics work together in harmony. An effective digital marketing strategy will also reinforce your traditional marketing, providing your target audience with cohesive messaging.
There are also a number of benefits to digital marketing over traditional marketing. Digital marketing is flexible. With digital, you have the ability to make changes over the course of a campaign, unlike traditional where you’re locked into long campaigns that are set in stone.
Digital campaigns are also much easier to track because you can set up tracking pixels, create robust event tracking across your website and develop trackable links using utm parameters, which all tie your success directly back to specific campaigns. These pixels allow for remarketing campaigns which target users who have previously visited your website based on the actions they took.
How do you start digital marketing?
We recommend starting digital marketing by thinking about your audience and your priorities. This will help you decide which digital marketing tactics will be the right fit for you. For example, if you’re selling a service aimed at individuals nearing retirement, Instagram and Snapchat probably don’t make sense for your business, while LinkedIn and Facebook would be a better fit for your audience.
Next, it’s time to think about your priorities as a business. The digital marketing tactics you choose should align with your business goals. If your main goal is to spread the word about your local business, then local SEO is for you! If you’re more interested in understanding why users are leaving your website, you should think about UX testing.
If you have the time and the manpower to take on multiple tactics at once, go for it! But if you can only devote attention to a few tactics, then we recommend you start strong with those and add more to your marketing mix as you can.
Can digital marketing increase online sales?
Absolutely! The goal of digital marketing is to improve website traffic and online conversions, thus helping you reach your overall business goals. If you’d like to ultimately increase online sales, we would recommend a variety of tactics to reach this goal. These may range from UX research and conversion rate optimization to advanced product schema to social media. When we’re developing a campaign for a client, we get to know their business and objectives, then propose plans to align with those goals.
What's a digital marketing strategy?
A digital marketing strategy is a plan of attack for your digital efforts. We start our strategies with goals and KPIs, then we decide which tactics will lead us to success.
What types of digital marketing tactics should I implement?
SEO: If you want to rank higher in the Search Engine Results Pages (SERPs) or get more users on your website, then you should start with SEO.
Content Marketing: If you want to build an audience through sharing valuable information, content marketing is the best way to do that. Content Marketing and SEO go hand-in-hand, so for many businesses, this will be a two-fold approach.
SEM: Do you want to advertise your service or products? SEM is a great way to target user searches and get your name in front of them near the top of search result pages.
Social Media: Social media allows you to give your audience a behind-the-scenes look at your business, share valuable content and build relationships. If your audience is on social, you should have a strategy designed to meet them where they’re already spending time.
UX: Concerned about why users are leaving your website? Unsure of why your form is never filled out? UX testing can help you understand user behavior and develop a plan of attack for improving your online user experience.
Research: If you want to understand what your audience thinks about certain topics or about your business, research is a great approach. Develop online surveys and then analyze the data for statistical significance.
Of course, we can help with all of this and more, so let us know if you want to learn more!
What’s the secret to a successful digital marketing campaign?
You might think digital marketing can’t be successful unless you come up with a crazy-creative idea. That can certainly help, but the real secret behind success in digital marketing is optimizing your campaigns.
When we say optimizing, we mean testing small changes over time to continuously create better results.
At Blue Compass, we actively monitor all of our campaigns. It’s nearly impossible to find the perfect combination of keywords or targeting right off the bat, so that’s exactly what we do! We’ve found that it’s these campaigns that perform the best because they’re consistently improving.
What are digital marketing platforms?
Digital marketing platforms are other websites or software used to execute digital strategies. Facebook, Twitter and LinkedIn are all digital platforms which provide marketers with the tools to share their messaging with a desired audience.
What are some digital marketing tools we should use?
This depends on your goals, but there are a few digital marketing tools which are relevant for every business: Google Analytics and Google Search Console.
Google Analytics is a website analytics platform that allows for robust reporting and tracking. Even if you just want to know how many people are visiting your website each month, and which pages they look at, we recommend getting GA set up!
Google Search Console (formerly Google Webmaster Tools) is the direct line of communication between your website and Google. If you’re diving into SEO, you need to have Google Search Console set up so you can understand how Google is interacting with your website. If you’re not going full force into SEO yet, you still need it for some simple website management features such as submitting sitemaps.