Digital Marketing Agency

Work with LinkedIn Experts to Build Authority & Generate B2B Leads

Elevate your B2B presence with the help of seasoned LinkedIn experts. We craft data-driven strategies to grow your network and convert followers into leads.

Start Growing on LinkedIn

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Strategic LinkedIn Content Planning

Position your brand as a thought leader with purpose-driven content

LinkedIn isn’t about volume, it’s about relevance. At Finsbury Media, our Linkedin experts create strategic content calendars tailored for the B2B space, combining thought leadership, value-led posts and timely updates that engage your ideal audience. We align your posts with business objectives, seasonal moments and industry trends to build authority and trust.

What We Do for Your LinkedIn Success
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    Monthly Content Calendar Development

    We plan posts around themes, campaigns and business milestones that matter to your audience.

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    Post Format Planning (Text, Carousels, Polls)

    We mix content types to keep engagement high and messaging dynamic.

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    Industry & Audience Alignment

    We tailor topics and tone to speak directly to decision-makers in your sector.

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    Executive/Team Involvement Options

    We can create content for company pages and support employee advocacy or ghostwriting.

  • Monthly Content Calendar Development – We plan posts around themes, campaigns and business milestones that matter to your audience.
  • Post Format Planning (Text, Carousels, Polls) – We mix content types to keep engagement high and messaging dynamic.
  • Industry & Audience Alignment – We tailor topics and tone to speak directly to decision-makers in your sector.
  • Executive/Team Involvement Options – We can create content for company pages and support employee advocacy or ghostwriting.
  • Approval Process & Posting Management – You’ll have full visibility into content before it goes live, with scheduling handled by our team.
Why Strategic Planning Matters on LinkedIn

LinkedIn audiences are busy professionals. Posting without a plan won’t cut through the noise. A strategic approach led by experienced LinkedIn experts helps your brand show up consistently, add value, and position your business as an expert in the space.

Want to lead the conversation in your industry?

Let’s create a LinkedIn strategy guided by LinkedIn experts — one that builds influence, fosters thought leadership, and delivers long-term results.

Profile & Page Optimisation

Turn your company page and team profiles into lead-generating assets

Your LinkedIn presence starts with how you show up. At Finsbury Media, our LinkedIn experts optimise your company page and key employee profiles to ensure they’re professional, search-friendly and aligned with your brand voice. As trusted LinkedIn experts, we help businesses build credibility and visibility on the platform. Whether you’re attracting talent, partners or B2B leads, we ensure you make the right first impression.

What We Do for Your LinkedIn Presence
  • Company Page Setup or Refresh

    We optimise your page with the right imagery, keywords and structure to support discoverability and engagement.

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    Team Profile Optimisation

    We help polish leadership and sales team profiles so they reflect credibility and support your outreach goals.

  • Keyword Strategy for Search Visibility

    We improve your chances of showing up in LinkedIn and Google searches with keyword-rich copy.

  • Content Highlights & CTA Placement

    We structure your page to showcase featured content, key offerings and easy ways to get in touch.

  • Company Page Setup or Refresh – We optimise your page with the right imagery, keywords and structure to support discoverability and engagement.
  • Team Profile Optimisation – We help polish leadership and sales team profiles so they reflect credibility and support your outreach goals.
  • Branded Banner & Logo Design – We create LinkedIn-optimised visuals that bring your profile in line with your website and brand identity.
  • Keyword Strategy for Search Visibility – We improve your chances of showing up in LinkedIn and Google searches with keyword-rich copy.
  • Content Highlights & CTA Placement – We structure your page to showcase featured content, key offerings and easy ways to get in touch.
Why LinkedIn Optimisation Matters for Your Brand

First impressions count, especially in B2B. At Finsbury Media, our LinkedIn experts craft optimised company pages and strong team profiles that build trust, attract the right audience, and support your broader LinkedIn marketing efforts.

Want a LinkedIn presence that builds authority and wins attention?

Let our LinkedIn experts optimise your profile to reflect the value your business delivers and position you as a leader in your industry.

Content Creation

B2B-focused LinkedIn posts that inform, engage and convert
LinkedIn users expect value not fluff. At Finsbury, we create high-quality, relevant content tailored to the B2B audience. From educational posts and opinion pieces to polls and carousels, we help you show up consistently with content that builds authority, starts conversations and drives engagement.
What We Do for Your Content Success
  • Original Post Copywriting

    We write clear, scroll-stopping posts that share insight, spark dialogue and reflect your brand tone.

  • Visual Content Creation

    We design LinkedIn-optimised graphics, carousels and infographics to support your message and increase shareability.

  • Topic Ideation & Planning

    We research industry trends and audience interests to develop timely and relevant content topics.

  • Content Repurposing from Blogs or Case Studies

    We turn long-form content into digestible, engaging LinkedIn posts that extend your reach.

  • Original Post Copywriting – We write clear, scroll-stopping posts that share insight, spark dialogue and reflect your brand tone.
  • Visual Content Creation – We design LinkedIn-optimised graphics, carousels and infographics to support your message and increase shareability.
  • Topic Ideation & Planning – We research industry trends and audience interests to develop timely and relevant content topics.
  • Content Repurposing from Blogs or Case Studies – We turn long-form content into digestible, engaging LinkedIn posts that extend your reach.
  • Formatting for Readability & Reach – We structure posts with line breaks, hooks and hashtags to improve engagement and algorithm performance.
Why LinkedIn Content Matters for B2B Brands
The right content helps you get noticed by decision-makers, position your business as a trusted expert and stay top of mind with potential clients or partners. We make sure every post works hard to support your business goals.
Want to build real authority on LinkedIn with content that delivers?
Let’s create posts that get you seen, followed and remembered.

Engagement & Network Growth

Turn connections into conversations that drive real business value
Posting great content is only part of the equation. At Finsbury, we help you build visibility and relationships by actively engaging with others on LinkedIn. From strategic commenting to growing your follower base, we support daily actions that expand your reach and grow the right audience around your business.
What We Do for Your LinkedIn Growth
  • Audience Interaction Strategy

    We engage with relevant industry content, influencers and target audiences to increase profile visibility.

  • Connection & Follower Growth

    We support connection-building strategies that attract your ideal clients or partners while maintaining quality.

  • Commenting & Community Participation

    We interact authentically with others’ content to position you as part of the conversation — not just a broadcaster.

  • Tagging & Mention Strategies

    We incorporate smart tagging to increase post reach and create engagement opportunities with industry peers.

  • Audience Interaction Strategy – We engage with relevant industry content, influencers and target audiences to increase profile visibility.
  • Connection & Follower Growth – We support connection-building strategies that attract your ideal clients or partners while maintaining quality.
  • Commenting & Community Participation – We interact authentically with others’ content to position you as part of the conversation — not just a broadcaster.
  • Tagging & Mention Strategies – We incorporate smart tagging to increase post reach and create engagement opportunities with industry peers.
  • Monitoring and Alerts – We track post comments, mentions and trends so you never miss an opportunity to reply or connect.
Why Engagement Matters on LinkedIn
LinkedIn rewards active participation. Engaging with others builds visibility, trust and top-of-mind awareness, all essential for long-term B2B success. We help you grow a valuable network that goes beyond vanity metrics.
Want to turn visibility into real business relationships?
Let’s grow your audience and build connections that count.

Analytics & Growth Reporting

Measure what matters and optimise for real impact
LinkedIn is a long game. And knowing what works is key to growing your brand presence. At Finsbury, we track and report on your organic performance so you can see how your audience is growing, what content resonates, and where there’s room to improve. Our insights help you stay agile, strategic and focused on results.
What We Do for Your Reporting Success
  • Monthly LinkedIn Performance Reports

    We provide easy-to-digest dashboards tracking reach, engagement, impressions and follower growth.

  • Content Performance Breakdown

    We highlight which posts gained the most traction and why — helping you double down on what works.

  • Audience Demographics & Trends

    We analyse who is interacting with your content and how your audience is evolving over time.

  • Strategic Optimisation Recommendations

    We give actionable advice to improve content, timing, format and engagement based on real data.

  • Monthly LinkedIn Performance Reports – We provide easy-to-digest dashboards tracking reach, engagement, impressions and follower growth.
  • Content Performance Breakdown – We highlight which posts gained the most traction and why — helping you double down on what works.
  • Audience Demographics & Trends – We analyse who is interacting with your content and how your audience is evolving over time.
  • Competitor Benchmarking (Optional) – We can compare your growth and engagement to key competitors or industry benchmarks.
  • Strategic Optimisation Recommendations – We give actionable advice to improve content, timing, format and engagement based on real data.
Why Reporting Matters for LinkedIn Growth
Without insights, it’s just noise. Our reporting shows you where LinkedIn is delivering value and how to keep building momentum with data-driven clarity instead of guesswork.
Want to see how LinkedIn is fuelling your growth?
Let’s track what matters and turn insight into action.
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Strategic Content Led by LinkedIn Experts for B2B Growth

LinkedIn is the leading platform for B2B networking, visibility, and lead generation. At Finsbury Media, our LinkedIn experts craft strategic content that builds brand authority, connects with decision-makers, and drives real business results. Whether you’re a founder, sales leader or part of a marketing team, we develop LinkedIn strategies that align with your goals, combining creativity, data, and industry insight to help your brand grow with confidence.

/ Pricing/

Choose the plan that fits your business

Social Media Plans

  • Organic Social Media (Instagram/Facebook/LinkedIn)s
  • Scheduled Post
  • Number Of Posts Per Month
  • Custom Branded Designs
  • Rotating Designs With Fresh Captions And Imagery
  • Image Selection and Light Editing
  • Monthly Content Calendar
  • Hashtag Strategy
  • Bespoke Visual Identity
  • Ideal Business Type
  • Revisions For Design
  • Minimum Monthly Plan
  • Account Manager
  • Let’s Explore the right plan for you

Essential Package

  • Organic Social Media Single Platfrom
  • Scheduled Post ✔
  • Number Of Posts Per Month 5
  • Custom Branded Designs: 4
  • Rotating Designs ✔
  • image Selection and Light Editing ❌
  • Monthly Content Calendar: ❌
  • Hashtag Strategy ✔
  • Bespoke Visual Identity ❌
  • Ideal Business: Small/Starter Business
  • Revisions For Design 1 Round
  • Minimum Monthly Plan 5
  • Account Manager ✔
  • Let’s explore : from £350 + VAT

Growth Package

  • Organic Social Media Dual Platform
  • Scheduled Post: ✔
  • Number Of Posts Per Month: 10
  • Custom Branded Designs: 6-8
  • Rotating Designs ✔
  • Image Selection and Light Editing: ✔
  • Monthly Content Calendar: ✔
  • Hashtag Strategy: ✔ In Depth
  • Bespoke Visual Identity: ❌
  • Ideal Business: SME’s
  • Revisions For Design:2 Rounds
  • Minimum Monthly Plan: 6
  • Account Manager: ✔
  • Let’s explore: Contact Us

Scale Package

  • Organic Social Media Muliple Platform
  • Scheduled Post: ✔
  • Number Of Posts Per Month: 20
  • Custom Branded Designs: 10-12
  • Rotating Designs ✔
  • Image Selection and Light Editing: ✔
  • Monthly Content Calendar: ✔
  • Hashtag Strategy: ✔ In Depth
  • Bespoke Visual Identity: ✔
  • Ideal Business: National/international
  • Revisions For Design:Flexibility during set-up and then 2 rounds
  • Minimum Monthly Plan: 12
  • Account Manager: ✔
  • Let’s explore:POA
/ Pricing/

Choose the plan that fits your business

Essential Package (Single Platfrom)
  • Small / Starter Business
  • One platform of your choice
    Instagram, Facebook or Linkedin
  • Bi-weekly posting schedule
  • 5 posts per month
  • 4 Custom branded designs
  • Includes design rotations
    With fresh captions and imagery
  • Basic hashtag strategy
  • 1 design revision round
  • 6-month minimum PLAN
  • Dedicated point of contact
ENQUIRE NOW
POPULAR
Growth Package (Dual Platform)
  • SMEs (Small & Medium Enterprises)
  • Two platforms of your choice
    Instagram, Facebook or Linkedin
  • Weekly posting schedule
  • 10 posts per month
  • 6–8 Custom branded designs
  • Includes design rotations
    With fresh captions and imagery
  • In-depth hashtag research
  • 2 design revision rounds
  • Basic selection and editing
  • Content plan overview
  • 6-month minimum PLAN
  • Dedicated point of contact
ENQUIRE NOW
Scale Package (Multiple Platforms)
  • National / International organisations
  • Multiple platforms with custom mix
  • Flexible, high-frequency schedule
  • 20 posts per month
  • 10–12 Custom branded designs
  • Includes design rotations
  • Strategic hashtag targeting + trends
  • Flexible during set-up + 2 revision rounds ongoing
  • Enhanced visual curation and edits
  • Fully detailed content calendar
  • Tailored brand-aligned design style
  • 12-month commitment PLAN
  • Senior account lead
ENQUIRE NOW
/ Our LinkedIn Process /

Professional, strategic, and tailored for B2B success.

  • Audit & Strategy

    Review your current presence and map goals

  • Content Calendar

    Build a month-by-month content plan

  • Profile Optimisation

    Align your page or profile for growth

  • Content Creation & Posting

    Publish consistently and on-brand

  • Performance Tracking

    Analyse reach, engagement & refine

  • Competitive Pricing

    No hidden fees, no inflated retainers, just great value that delivers results.

Speak to an Expert
John Doe
Chris Heathcote
☆ ☆ ☆ ☆ ☆

We engaged Finsbury Media for a broad range of digital services including SEO, content creation, organic social (with a big focus on LinkedIn), and email marketing. Their in-depth approach to keyword research quickly boosted our search rankings, and the fresh, engaging content they produced has really resonated with our audience. In particular, their LinkedIn strategy helped us make genuine industry connections, while the email marketing campaigns have driven measurable leads. The whole team are fantastic to work with—professional, creative, and always proactive in suggesting new ideas to keep us ahead of the competition.

7 Days Ago
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What Our Clients Say About Their Social Growth

Happy Clients
1 +
/ Let’s clear things up /

Frequently Asked Questions (FAQs)

01. Who is LinkedIn organic content best suited for?

Ideal for B2B businesses, founders, consultants, and service-based industries looking to build authority and generate leads through content. Our LinkedIn experts tailor strategies for maximum impact.

Our LinkedIn experts can manage both, depending on your goals. Many clients start with a personal profile for reach and thought leadership, then build out the company page.

We post value-led content: insights, tips, opinion pieces, case studies, updates, and story-driven posts. We also design carousels and infographics to boost engagement.
Yes, while we don’t use automation, we can guide manual, high-quality network growth strategies and support your outreach process.
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Why Choose Finsbury Media for LinkedIn Organic?

B2B Expertise That Works

Proven strategies across sectors and industries

Content That Builds Authority

Expert ghostwriting and thought leadership posts

Led by Linkedin Experts

Creative and data-led, with a B2B growth mindset

Performance You Can Track

Built-in analytics and monthly insights

Results That Go Beyond Likes

Designed to drive leads, influence, and visibility

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Speak to an Expert