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An Award Winning Digital Marketing Agency
We are a full-service digital marketing agency based in Surrey. Our digital marketing services support Surrey businesses and our partners all around the globe in advancing their company growth to the next level. We are the leading digital marketing agency in Surrey, providing digital solutions that are tactical, innovative, and technically advanced. We are devoted to delivering marketing results, that provide a maximum return on investment. Acknowledged as one of the best digital marketing agencies in Surrey, we are result-driven and each of our digital marketing specialists are well-versed in the latest digital trends and technologies. Give our specialists a call today and find out how we can help take your business to new heights.
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FINSBURY MEDIA
Looking to take your business to the next level? You need a reliable digital marketing agency. Finsbury Media is an award-winning digital marketing agency in Surrey. We offer a full range of digital services to clients large and small, operating across multiple different industries. As an award-winning digital marketing agency in Surrey, we are proud of the exceptional results that we have delivered for clients both in the UK and across the globe. Our team flourishes on constantly pushing the boundaries of what can be achieved, utilising innovative techniques to drive growth online and exceeding your expectations. Not only are our marketing specialists highly knowledgeable and extremely friendly, but we are also ready for a challenge! Give us a call today and find out how we can help grow your business.
How Can a Surrey Digital Agency help?
We are living in a completely digital world, what this means is that your customers are online every day! Whether on social media, browsing search engines, reading the news or visiting their favourite websites. It’s more than likely your competitors are online too, promoting their brand and their services to countless potential customers. Knowing this can you actually afford not to be investing in your business’s digital marketing? Digital marketing encompasses all marketing efforts carried out online. Implementing an efficient digital marketing approach is one of the most effective ways to grow your business and generate leads today.
We understand that while running a business there are many circumstances where you may not have the time, resources, or expertise to be able to market your business online. This is where, as a highly successful & reliable digital marketing agency in Surrey, we can help. We are a full-service digital marketing agency in Surrey, delivering tailor-made campaigns to meet your budget and exceed your marketing objectives.
Working with an Award Winning Digital Marketing Agency
We have been in the game long enough to recognize when it comes to partnering with a digital marketing agency in Surrey, there is never a ‘one-size-fits-all’ approach. That’s why each of our services are personalised exclusively for our client’s needs. From flawless website design to multiple channel lead generation campaigns, we can design you a completely tailored package to help your business achieve its unique marketing goals. Continue reading to learn more about how our digital marketing services or to enquire now to find out how our Surrey specialists can help your business grow!
Learn More About Our Digital Marketing Services
WordPress Website Design
As a full-service digital marketing agency Surrey, we have an in-house team of highly skilled web designers & developers. Our approach to web design is all-encompassing, taking into consideration the many factors which contribute to a successful modern website. We pride ourselves on creating stunning websites that drive traffic, engage customers and deliver results. This includes responsive mobile-first design, being “SEO ready” out of the box, and technical excellence in terms of speed, performance and useability.
Search Engine Optimisation (SEO)
SEO is an essential marketing channel for any business that wants to grow its online presence. SEO services (Search Engine Optimisation) are at the heart of what we do as a digital marketing agency in Surrey. When implemented correctly, SEO is a limitless source of traffic and leads for your business. It may be that you are already aware of the many benefits of search engine marketing, but you do not have the expertise or the time it needs to be successful, especially while running a business. This is where we can help. Our Surrey marketing specialists have years of combined experience in the complex world of SEO and can craft a personalised approach to increase your search rankings and traffic.
Google Ads
When running a PPC (Pay Per Click) campaign you have the ability to position your products & services directly in front of people who are actively searching for them. Along with SEO, PPC is one of the fundamental digital marketing services our Surrey agency offers. Leveraging data-driven paid advertising campaigns, our award-winning digital marketing team can assist you in improving your online lead generation efforts. We concentrate on paid advertising services on search engines and social media platforms, to deliver you the greatest possible results for your investment. We are honoured to be an official Google Premier Partner, so if you are considering spending money on Google PPC services, invest with the experts and give us a call.
FREE MARKETING CONSULTATION
Let us help you plan your digital marketing strategy.
We’d love to help you exceed all your marketing goals in 2022.
What Makes Us a Great Digital Marketing Agency?
What We Do
We are a Surrey digital marketing agency helping businesses across the UK.
We make businesses stand out. Interested? Let’s chat.
Discovery
As a leading digital marketing agency, we recognise that marketing channels, approaches, and techniques are incredibly unique for each industry, company size, and culture. At Finsbury Media, we take the time to learn your business and craft a personalised strategy based on your objectives to yield the highest ROI.
This phase will include the following:
- Project questionnaire to guide our marketing discovery
- Project kick-off meeting & goal setting for lead generation
- Audience and market research
- SEO audit
- Paid media audit
- Competitive analysis
Strategy Creation
Creating a robust and strategic plan is an essential part of a company’s digital marketing success. There are multiple trends, techniques, and tactics out there in the digital marketing game, but ensuring that this strategy fits in well with your organization and objectives is crucial.
This phase will include the following:
- SEO strategic planning
- Paid media strategy
- Analytics and goal-tracking strategy
- Social media strategy
- Website development outline (if applicable)
Execution
As the leading marketing agency in Surrey, we know execution is everything! You can have a phenomenal marketing strategy set in place, but without the proper execution and a team of experts to maintain it, it simply won’t achieve desired results.
This phase will include the following:
- Paid media configuration and set-up
- Social media configuration and set-up
- All SEO mechanisms
- Optimised content creation
- Website development
- Customer dashboard configuration
- Email marketing configuration and set-up
Tracking
In order to truly understand how well your digital marketing campaigns are doing, we utilise industry-leading analytic platforms and use data-driven techniques. But don’t take our word for it – let the results speak for themselves.
This phase will include the following:
- Traffic reporting
- Management, testing, and optimization of paid & SEO strategy
- Keyword analysis
- Ongoing consulting
- Call-tracking and reporting
- Conversion analysis
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Finding a Surrey Digital Marketing Agency
There are many Digital Marketing agencies in Surrey to choose from. Business owners might be spoiled for choice when it comes to selecting an agency, but not all Surrey digital marketing companies are equal. That often means that business owners have to shop around and test out a couple of the competing digital agencies before coming to us for help.
We can appreciate that every marketing company has its specialities. Some are amazing at video marketing; others are great at establishing brands and then creating a strategy to grow brand awareness and some focus on digital marketing solutions for specific industries. Our Surrey digital marketing company likes to focus on growing your business and maximising your investment.
Through years of experience, we have discovered the winning formulas to help business owners achieve amazing ROI from their digital marketing campaigns. We do this by focusing on three core fronts—acquisition, attraction, and automation. No need to waste your valued time and money, speak with the professionals at Finsbury Media today.
Make Your Digital Marketing Budget Work Harder in 2022
Are you ready to grow your business online with the top digital marketing agency in Surrey? Great! We’ve been helping business owners just like you navigate and dominate their sector through marketing efforts for decades. If you are ready to boost your business online, let us show you exactly how it works and each step we take. Initially, we’ll arrange a 15-minute Discovery Digital Marketing Call. We’ll review your business and marketing goals and suggest the best plan of action to take your business to the next level.
DIGITAL MARKETING AGENCY SURREY FAQ’S:
What is digital marketing?
Digital marketing is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel.
What's the future of digital marketing?
The offline and online world are colliding. Traditional devices such as fridges, ovens and even billboards will all be modernized to leverage digital media.
Why digital marketing matters?
Google and Facebook generate more revenue than any traditional media company because they control more eyeballs. That’s why digital marketing matters, it is where the attention is.
What channels make up digital marketing?
Search engines, social media, blogs, online ads, affiliate marketing, emails, and mobile apps.
What are the elements of marketing strategy?
The main elements of a marketing strategy are your target audience, goals and objectives, and the tactics you will employ to actively market to your target audience and achieve your goal KPIs. These three elements are crucial to formulate an effective marketing strategy.
What is the purpose of marketing strategies?
Whatever the size of your business it is important that you have a marketing strategy in place, to make sure that whatever marketing activity you do, it is aligned with your goals and objectives. Having a strategy means you have clear steps to take to meet your objectives whether they are short term, mid-term or long term.
Why is a marketing strategy important?
It gives you a clear plan to stick to and something to measure against your results. If you have a plan in place to meet a certain objective, and that objective wasn’t met, then the activity would need to be analysed to make sure it was the right one for that objective.
What's a digital marketing agency?
A digital marketing agency is a business (like us!) which assists other companies with their online marketing efforts. Agencies can be as involved as the client would like. For some of our clients we handle all digital projects but for others we only provide ideas and recommendations through consulting. Our goal is to be an extension of our clients’ teams, support internal marketing teams with specialized digital services.
What's the difference between B2B and B2C digital marketing?
B2B stands for Business-to-Business. This type of marketing refers to businesses who sell products or services to other business. For example, at Blue Compass we work with other businesses to produce stellar digital marketing campaigns. B2C stands for Business-to-Consumer, or businesses that sell their products or services to individual consumers. While all facets of digital marketing can apply to both B2B and B2C, the strategy will differ.
What are the benefits of digital marketing?
There are so many benefits to digital marketing! The underlying goal of digital marketing is to bring more qualified users to your website. Through a mix of digital marketing tactics, you are able to guide users through their online journey, resulting in more conversions for your business.
The beauty of digital marketing is that all of the tactics work together in harmony. An effective digital marketing strategy will also reinforce your traditional marketing, providing your target audience with cohesive messaging.
There are also a number of benefits to digital marketing over traditional marketing. Digital marketing is flexible. With digital, you have the ability to make changes over the course of a campaign, unlike traditional where you’re locked into long campaigns that are set in stone.
Digital campaigns are also much easier to track because you can set up tracking pixels, create robust event tracking across your website and develop trackable links using utm parameters, which all tie your success directly back to specific campaigns. These pixels allow for remarketing campaigns which target users who have previously visited your website based on the actions they took.
What is the purpose of digital marketing, and how can digital marketing help my business?
Do you have an audience that spends time online? Nowadays, the answer is yes for just about every business. Digital marketing will help you reach your target audience online and drive valuable conversions. Digital marketing is so versatile, it can be tailored to suit just about any brand!
What are the benefits of digital marketing?
There are so many benefits to digital marketing! The underlying goal of digital marketing is to bring more qualified users to your website. Through a mix of digital marketing tactics, you are able to guide users through their online journey, resulting in more conversions for your business.
The beauty of digital marketing is that all of the tactics work together in harmony. An effective digital marketing strategy will also reinforce your traditional marketing, providing your target audience with cohesive messaging.
There are also a number of benefits to digital marketing over traditional marketing. Digital marketing is flexible. With digital, you have the ability to make changes over the course of a campaign, unlike traditional where you’re locked into long campaigns that are set in stone.
Digital campaigns are also much easier to track because you can set up tracking pixels, create robust event tracking across your website and develop trackable links using utm parameters, which all tie your success directly back to specific campaigns. These pixels allow for remarketing campaigns which target users who have previously visited your website based on the actions they took.
How do you start digital marketing?
We recommend starting digital marketing by thinking about your audience and your priorities. This will help you decide which digital marketing tactics will be the right fit for you. For example, if you’re selling a service aimed at individuals nearing retirement, Instagram and Snapchat probably don’t make sense for your business, while LinkedIn and Facebook would be a better fit for your audience.
Next, it’s time to think about your priorities as a business. The digital marketing tactics you choose should align with your business goals. If your main goal is to spread the word about your local business, then local SEO is for you! If you’re more interested in understanding why users are leaving your website, you should think about UX testing.
If you have the time and the manpower to take on multiple tactics at once, go for it! But if you can only devote attention to a few tactics, then we recommend you start strong with those and add more to your marketing mix as you can.
Can digital marketing increase online sales?
Absolutely! The goal of digital marketing is to improve website traffic and online conversions, thus helping you reach your overall business goals. If you’d like to ultimately increase online sales, we would recommend a variety of tactics to reach this goal. These may range from UX research and conversion rate optimization to advanced product schema to social media. When we’re developing a campaign for a client, we get to know their business and objectives, then propose plans to align with those goals.
What's a digital marketing strategy?
A digital marketing strategy is a plan of attack for your digital efforts. We start our strategies with goals and KPIs, then we decide which tactics will lead us to success.
What types of digital marketing tactics should I implement?
SEO: If you want to rank higher in the Search Engine Results Pages (SERPs) or get more users on your website, then you should start with SEO.
Content Marketing: If you want to build an audience through sharing valuable information, content marketing is the best way to do that. Content Marketing and SEO go hand-in-hand, so for many businesses, this will be a two-fold approach.
SEM: Do you want to advertise your service or products? SEM is a great way to target user searches and get your name in front of them near the top of search result pages.
Social Media: Social media allows you to give your audience a behind-the-scenes look at your business, share valuable content and build relationships. If your audience is on social, you should have a strategy designed to meet them where they’re already spending time.
UX: Concerned about why users are leaving your website? Unsure of why your form is never filled out? UX testing can help you understand user behavior and develop a plan of attack for improving your online user experience.
Research: If you want to understand what your audience thinks about certain topics or about your business, research is a great approach. Develop online surveys and then analyze the data for statistical significance.
Of course, we can help with all of this and more, so let us know if you want to learn more!
What’s the secret to a successful digital marketing campaign?
You might think digital marketing can’t be successful unless you come up with a crazy-creative idea. That can certainly help, but the real secret behind success in digital marketing is optimizing your campaigns.
When we say optimizing, we mean testing small changes over time to continuously create better results.
At Blue Compass, we actively monitor all of our campaigns. It’s nearly impossible to find the perfect combination of keywords or targeting right off the bat, so that’s exactly what we do! We’ve found that it’s these campaigns that perform the best because they’re consistently improving.
What are digital marketing platforms?
Digital marketing platforms are other websites or software used to execute digital strategies. Facebook, Twitter and LinkedIn are all digital platforms which provide marketers with the tools to share their messaging with a desired audience.
What are some digital marketing tools we should use?
This depends on your goals, but there are a few digital marketing tools which are relevant for every business: Google Analytics and Google Search Console.
Google Analytics is a website analytics platform that allows for robust reporting and tracking. Even if you just want to know how many people are visiting your website each month, and which pages they look at, we recommend getting GA set up!
Google Search Console (formerly Google Webmaster Tools) is the direct line of communication between your website and Google. If you’re diving into SEO, you need to have Google Search Console set up so you can understand how Google is interacting with your website. If you’re not going full force into SEO yet, you still need it for some simple website management features such as submitting sitemaps.