Digital Marketing Agency Finsbury Media

Google Ads & PPC Agency | PPC Management Services

An Award Winning Google Ads Agency

At Finsbury Media we are a Google Ads agency that knows how to make advertising work harder for your business. Our team of specialists brings energy and expertise to every campaign, turning ad spend into real opportunities that go far beyond simple clicks. With carefully crafted Google Ads campaigns we build visibility and help brands stand out in competitive markets.

As a Google Adwords agency we have years of experience creating strategies that are both creative and commercially focused. We use insight, testing and optimisation to make sure every penny you invest is working at its best. From search campaigns to remarketing we know how to put your business in front of the right people at the right time.

We believe the best campaigns are built on collaboration. We listen to your ideas, combine them with our proven methods and deliver strategies that are designed to grow profit and increase brand impact. Our goal is always to make advertising simple, effective and enjoyable for our clients.

If you want a Google Ads agency that delivers campaigns filled with energy and purpose, Finsbury Media is here to help you grow with confidence.

Use a Trusted Google Ads Agency

Working with a Google Ads agency means your products and services are placed in front of potential customers right at the moment they are ready to buy. Timing is everything in paid advertising and we make sure your campaigns are set up to capture intent when it matters most.

Our role as a Google Adwords agency is to design high performing campaigns that focus on quality leads rather than empty clicks.

Recognised as a top PPC agency in London, we bring proven expertise and energy to every campaign we manage. With us, your advertising budget is in safe hands and your growth is always the priority.

Lead Generating PPC Campaign Management

Every business is different, which is why our approach to Google Ads campaign management always starts with you. We take time to understand your market, your customers, and what makes your brand stand out. From there, we create tailored strategies that are built to generate valuable inbound leads rather than wasting spend on empty traffic. As an experienced Google Adwords agency, we regularly see conversion rates climb well above the industry average. By combining smart targeting with clear ad copy and relevant landing pages, we help turn clicks into conversations and conversations into customers.

PARTNER WITH FINSBURY MEDIA A PREMIER GOOGLE ADWORDS AGENCY

Using Finsbury Media’s CLO Technology continuously improves Google Adwords campaign results ensuring you get the best possible results.

Google Ads Optimisation

  • DRIVE WEBSITE VISITS

    Get relevant traffic to your website from people who are looking for your services or products, increasing the chances of successful leads and business growth. Finsbury pursue methods of specifying ads to match what your potential audience will search for, along with our software enabling us to view the traffic or specific searches.

  • GET MORE PHONE CALLS

    Increase customer calls by linking the call you receive to a keyword. This valuable data will allow you to bid higher on keywords that delivery calls vs the ones that just deliver clicks. This data helps us optimise your ads and focus on what makes them succesful for your audience and further tweaking ads that can be improved on performance. Following these methods, we can ensure our client’s aren’t spending on clicks that may not lead to successful leads.

  • INCREASE WEBSITE LEADS & SALES

    Get more online conversions including form submits and checkout purchases, essential for that first contact with a potential customer and providing a voice to intrigue them even further. By doing so, increasing sales and public image.

  • MEASURE YOUR SUCCESS

    With our advanced platform you can track your entire Return On Investment. This means we can monitor patterns and successes based on many factors, including the time of year, area success and more.

Google Premier Partner Agency

Our Google Ads management is built around one clear objective: generating meaningful conversions. Whether it’s phone calls, form submissions or online sales, every campaign we run is designed to bring you the enquiries that matter most to your business.

We do not chase empty traffic. Instead, we track real customer actions and optimise campaigns so your budget is spent driving growth.With offices across the UK, including our PPC agency in Surrey, our team is ready to support ambitious businesses that want more from their advertising. If your goal is to grow with confidence, you will find in us a Google Adwords agency that delivers.

Lead Generating PPC Campaign Management

Every strong campaign begins with a clear understanding of your business. We take the time to learn about your customers, your goals, and what makes your brand unique. From there, our team builds paid advertising strategies that are designed to deliver genuine inbound leads rather than just empty traffic.

With years of experience managing Google Ads, we know how to align ad copy with buyer intent and refine targeting to drive stronger conversion rates. Many of the campaigns we manage see click-to-lead performance far above the industry average, because the focus is always on quality, not volume.

Google Adwords Management with CLO Technology

Over the last five years we have developed our own CLO technology and reporting platform. This unique system gives us the ability to refine campaigns with precision, improving efficiency and maximising return from paid advertising. Clients benefit from clearer insights, faster adjustments, and stronger performance across every channel. By combining advanced technology with our experienced team, we bring a smarter way to manage Google Adwords campaigns. It means less wasted spend, more qualified leads, and a level of transparency that makes it easy to see exactly how your investment is working. If you would like to explore how this technology can support your growth, get in touch today.

GOOGLE ADS MANAGEMENT

GOOGLE ADS (PPC) MANAGEMENT

Make you PPC budget work harder with our Premier Google Partner Agency.

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PAY PER CLICK (PPC) FAQ’S:

What does a PPC agency do?

A PPC agency manages paid advertising campaigns across platforms like Google Ads, Microsoft Ads, YouTube and Display networks. Our role is to plan, build, optimise and scale campaigns to drive measurable results.

A professional PPC agency handles:

  • Keyword research and competitor analysis
  • Campaign strategy and structure
  • Ad copywriting and creative testing
  • Bid management and budget allocation
  • Conversion tracking and analytics
  • Ongoing optimisation to improve ROI

The goal of a PPC management agency is simple: generate more leads or sales at the lowest possible cost per acquisition.

What are PPC management services?

PPC management services involve the full setup, optimisation and reporting of paid search campaigns. Instead of running ads yourself, a PPC agency manages everything to maximise performance.

Our PPC management services include:

  • Google Ads campaign management
  • Search, Display, Shopping & Performance Max
  • Remarketing campaign setup
  • Landing page optimisation advice
  • Conversion tracking setup
  • Monthly reporting and strategy calls

Professional PPC management ensures your advertising budget is invested efficiently and delivers consistent return on investment.

How much does PPC management cost?

The cost of PPC management varies depending on your ad spend, competition and campaign complexity.

Most PPC agencies charge either:

  • A percentage of ad spend (typically 10–20%)
  • A fixed monthly management fee
  • Or a hybrid model

At our agency, we tailor PPC management pricing based on your goals, industry and projected return. We focus on delivering profitable growth rather than simply increasing ad spend.

Is Google Ads worth it for small businesses?

Yes — when managed correctly, Google Ads can be extremely profitable for small businesses.

Google Ads allows you to:

  • Target high-intent keywords
  • Reach customers actively searching for your services
  • Control budgets and scale gradually
  • Measure every click, lead and sale

With the right PPC agency, small businesses can compete with larger brands by focusing on targeted, high-converting search terms.

What’s the difference between Google Ads and PPC?

PPC (Pay-Per-Click) is the broader advertising model where you pay each time someone clicks your ad.

Google Ads is a specific PPC platform.

So:

  • PPC = the strategy/model
  • Google Ads = the platform

A full-service PPC agency manages campaigns across multiple platforms, not just Google Ads, to maximise reach and performance.

How long does PPC take to work?

PPC campaigns can start generating traffic immediately, but optimisation takes time.

Typically:

  • Data collection: 2–4 weeks
  • Initial optimisation phase: 4–8 weeks
  • Strong performance stability: 2–3 months

Unlike SEO, PPC delivers instant visibility, but consistent performance improvement comes through structured testing and ongoing management.

Why should I hire a PPC management agency?

Hiring a PPC management agency saves time, reduces wasted ad spend and improves performance.

Professional agencies bring:

  • Advanced keyword strategy
  • Conversion tracking expertise
  • Data-driven bid optimisation
  • Ongoing A/B testing
  • Industry benchmarking insights

Without expert management, many businesses overspend on low-converting clicks. A specialist PPC agency ensures your campaigns are strategically structured for maximum ROI.

Do you only manage Google Ads?

No. While Google Ads is the largest PPC platform, we manage campaigns across:

  • Microsoft Ads (Bing)
  • YouTube Ads
  • Display & Remarketing
  • Google Shopping
  • Performance Max
  • Paid social (when relevant)

As a full-service PPC management agency, we recommend platforms based on where your customers are most active.