SEO with Finsbury Media
Improve search visibility, increase site traffic, maximise profits.
Search Engine Optimisation (SEO)
At Finsbury Media, we use an extensive range of white hat SEO techniques to ensure your website performs well in all of the major search engines, including Google, Yahoo and Bing. Here we will provide information about some of the various different techniques we use and explain how search engines go about ranking websites on their search results pages.
Our SEO Techniques
If you are looking for a reputable and reliable SEO company then look no further than Finsbury Media. We are committed to achieving the best results for your business through bespoke and ethical SEO campaigns. Whilst we cannot promise that you will achieve the number one spot on Google (no company can really promise this) we can promise that we will create an effective campaign that will increase your exposure online.
One of the ways we differ from our competition when it comes to SEO is in our approach to each campaign we work on. Our extensive knowledge of the wide range of factors the search engines take into consideration, has led us to take a holistic approach that refuses to concentrate on just one aspect of SEO. We focus on a combination of the following elements to create a campaign that will achieve the best possible results for your business.
1 Keyword Selection
- Our highly trained SEO consultants will carry out a comprehensive review of your business to ensure that we target the right keywords that will generate an excellent return on investment for your business. Some keywords are more competitive than others, but it is about finding the right combination of relevant keywords that consumers will use when they are looking to find the products you sell or services you provide.
2 Website Architecture
- All of the websites we design and develop are created with in-built SEO, helping businesses to stand the best chance of ranking well for relevant searches. In cases where we have not built the website, we will carry out a house keeping service to bring your website coding in line with our latest standards. It is crucial that any website that is being optimised for search engines is built in a way where the information can be access effectively. The websites also need to be crawler-friendly, allowing search engine crawlers to access the site so that its ranking can be frequently updated.
3 Link Building
- Link building is still an important part of SEO. It demonstrates the relationship between your business website and other relevant business websites on the internet. We always take a quality over quantity approach when it comes to link building. Whereas some SEO companies will build links with any old sites, we hand select the sites based on their relevance, quality and authority. Our link building practices are ethical and will create quality connections for your business.
- Fresh and unique website content is an essential part of all SEO strategies. All search engines appreciate new, relevant and unique content, and they like to see plenty of it! In fact Google’s latest algorithm Hummingbird favours constant content. This is when businesses regularly upload a constant stream of quality content, keeping their website up to date for users. If you struggle when it comes to thinking up content or do not know how to tailor it to meet your SEO goals, we can help. Finsbury Media offer comprehensive content solutions to clients, including article writing and guest blogging.
Why choose Finsbury Media?
Working with us, you can have the peace of mind that your SEO campaigns are being carried out ethically. We will only ever use white hat SEO techniques, like those mentioned on this page, to improve your search ranking. Whilst the results from using white hat SEO can often take longer, they are long-lasting and therefore more effective than black hat techniques, which can harm your business website in the long run.
Today there are too many SEO companies out there making false promises to their clients, but we are not one of them. We will consult with you every step of the way so you understand exactly how your SEO campaign is working to achieve the results you desire. We grant all of our client’s access to our proprietary CLO technology, which will provide you with up-to-date reports of your campaigns progress.
Get in touch
Whether you are looking to start a brand new SEO campaign to improve your websites visibility online or require help mending your websites search ranking after poor SEO, we are here to help. Our SEO analysts are some of the best in the business and have the knowledge and skills to get your company website back on tract. To find out more about how we could structure your SEO campaign to bring you success from online marketing, please call us on 01753 208540 or fill in the online form on our ‘Contact Us‘ page. We look forward to hearing from you.