Good user experience equals big benefits for your business. People will stay longer, dig deeper and it boosts the chances they will become customers, repeat customers, referring customers … oh, you get the picture. As Google and other search engines watch what people they’ve directed to your site do once they land there, user experience
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How to Improve Your Digital Marketing Skills
It seems that the latest buzzphrase is “digital marketing.” Every online business is in a frenzy to beat the competition. And every other blog has some advice about how to step out in the crowd. But as a digital marketer, what can you do that makes you better at your job? More importantly, are you
Continue reading »10 Keyword Research Tips to Improve SEO Rankings
Keyword research should come first in your digital marketing strategy. Increasing web traffic remains the most important criteria for measuring marketing success and all search begins with keywords. According to Hubspot, more than 60% of marketers identify increasing their organic search presence as their top digital marketing priority. Though SEO continues to evolve, keyword research
Continue reading »What Does an SEO Company Do?
If you’re trying to find out more about search engine optimization and how hiring SEO professionals can help your business succeed, here’s some food for thought. Many searching what can an SEO company can do for me find advertisements often with outlandish promises (though you might not realize, at first, that their promises are unrealistic).
Continue reading »SEO-Friendly Web Design Services
Website design is important for any business wanting online success. The design of your site is yet another element that must be optimized so your website appears near the top of the search engine results pages (SERPs). Search engine optimization (SEO) is the process of optimizing a website to rank highly in the search engines.
Continue reading »RankBrain and what it means for SEO
What is RankBrain? RankBrain is a component of Google’s algorithm which uses artificial intelligence (AI) to determine the most relevant search results for search queries. It is incredibly important to understand if you are a SEO Company or business in London and or in the World. Before RankBrain, Google utilised a basic algorithm to determine
Continue reading »Is My SEO Working? Finsbury Media EXPLAINS The Key Areas To Focus On When Judging Performance
Whether you’ve employed someone to undertake search engine optimisation for you, or you’ve undertaken the steps yourself, sometimes it can be frustrating when you don’t see the results straight away, or even after a series of months. Thanks to social media, many of us have become desensitised to websites and videos that have ‘gone viral’
Continue reading »Delivery Speed of a Webpage Affects Your SEO Ranking: Here’s How
Nothing irks users more than a slow webpage. I know I’m not the only one who would rather abandon my search efforts than subject myself to mind-numbingly slow websites. With supremely fast internet speeds and data-packs to choose from, there’s really no reason for a terrible page speed and for webpages to lag while loading,
Continue reading »How SEO Can Help Grow Your Small Business
So you own a small business but you’re struggling to increase traffic to your site. You’re next door neighbours son mentions SEO and how it can improve your traffic but you’re not really sure what it is or how it can work for you. This beginners guide to SEO for small business is designed to
Continue reading »How to Use Google Reviews to Boost Your Rankings
The importance of maintaining a good online reputation is important for all businesses. Not only does it provide social proof, it could be the difference between a customer deciding to do business with you or going with a local competitor down the road. Did you know that 91% of consumers read online reviews when searching
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