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With consumer buying behaviour shifting towards online shopping and the pandemic that has locked people inside their houses, we face...

In 2021, digital marketing will be a necessary aspect of doing business. Despite this, many organisations and marketers are out...

Video has fast become the go-to content format for individuals evaluating products or services before purchasing them as digital marketing...

Does Google Ads work? Every advertiser has this question, and the solution isn’t as straightforward as you may assume. Without...

Ever wonder how some organisations are managing to get ahead in these challenging times? As a result of the pandemic,...

Over the past 15 years, YouTube has become an internet staple. In fact, it’s now known as the second largest...

New Google Ranking Factor: Page Experience Signal Google revealed in late May that a new “Page Experience” rating signal would...

You may add alt text (alternative text) to website photos at your discretion. Alt text is typically applied to photos...

Building a social media community is a fantastic way to communicate with your fans and inspire them to engage with...

There are hundreds of free online website builders available to help entrepreneurs design their own websites. But how liberated are...