With nearly 30% of people using social media for finding and researching products, it’s no wonder that brands are investing in advertising on these sites. There have been 4 billion additional users since 2015 – which means there is an even greater need to be heard by them! The time to get on social media
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Instagram has been taking on 2022 with all cylinders firing! For years, it was thought of as Facebook’s little sister – great for millennials and Gen Z’ers to share pictures but not really a serious contender when considering how much revenue generating power the social media platform holds. With new features being introduced within this
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The number of social media sites available continues to grow, but it’s important for business owners and marketers alike not only know the right platforms to use; they also need an understanding on how these networks function. The two main questions when using any type or platform are: what do I post? And why does
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Since its inception, video-based social network TikTok has taken the world by storm. The app is especially popular among Millennials and GenZ users who love creating short videos of themselves interacting with friends or family members via their phone screens (or even just holding up an iPhone Say Cheese!). If you want to reach this
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To choose the right marketing strategy, optimally manage your skills, budget and time, use social media analytics tools. With their help, you can evaluate how effective your marketing strategies are, build new ones, compare your work with the work of competitors, and much more. According to a McKinsey report, brands using customer analytics are 2.6
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It’s already 2022, and social media is still the most effective marketing method, as billions of people use social media, which is still growing. Having a social media marketing strategy is just a necessity for every business that wants to become successful and popular and have the chance to stand out from the competition. As
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The future of social media is Here are some trends you can expect in 2022. The nature and frequency at which we communicate with each other has changed dramatically over the last few years, but our need for connection isn’t going away anytime soon – it’s only increasing as technology advances! marketers will want to
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