Blog

Nearly a month into the unfolding COVID-19 pandemic, marketing teams have become well-acquainted with what an unprecedented crisis demands: pivoting,...

Matthieu Pellerin is the founder and head of Google’s Growth Lab. His team is responsible for activating Google’s crisis response,...

Many brands are no strangers to crisis management, but the global scale and continued uncertainty around COVID-19 is a first...

As communities around the world respond to concerns over the coronavirus pandemic, we know that this time presents unique challenges...

I considered baking my own bread the other day. Seriously. And I’ve bought over a dozen DIY projects. I even...

Consumer behavior is changing daily amid the pandemic as people adjust to their new reality. Google search data can give...

As COVID-19 sweeps around the world, vast swaths of the workforce find themselves working from home for extended periods for...

Let’s say you’ve started your own business. The office you’ve leased is a 22 by 14 foot sprinter van. Every...

Launching a new product can be a hard sell. Embarking on a rebrand might be even tougher. Not only do...

[vc_row][vc_column][vc_column_text]In a global moment that feels uncharted and unfamiliar, people are turning to online video to adapt, cope, and find...