The right WordPress plugins can make an outstanding difference to your website. They can dramatically improve the aesthetic, efficiency, and usability of your website, for both you and your visitors. However, there are so many plugins available, and this can make it difficult to know which ones are right for your website. It doesn’t take
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Why You Should Incorporate User-Generated Content into Your Digital Marketing Strategy
At Finsbury Media, we’ve got just one question for you: does size really matter? We’d like to think the answer is, oh yes. Now that we’ve got your attention, let’s take a second to talk about increasing your … um, clients’ online engagement. As any influencer worth their weight in skinny tea will tell you, it’s not
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Must-Have Enterprise SEO Tools in 2020
Whether your organization is now only starting to recognize the value in SEO – or you’re simply looking to refine your SEO strategy, it’s important that you have the right tools. Particularly for enterprise-level businesses. There are a variety of sophisticated software solutions that both SEO agencies and in-house teams are using to help manage
Continue reading »THE ESSENTIALS FOR DRIVING TRAFFIC TO YOUR WEBSITE
Nobody likes talking to an empty room. Don’t launch a new website without having these essentials that drive targeted customers to your site. There’s a surge of excitement that rushes through you when you launch a new or freshly designed website. The possibilities are wide open. You know there are literally millions of potential buyers
Continue reading »WHY YOUR WEBSITE NEEDS TO BE OPTIMISED FOR CHECKOUT, NOT SOLELY RESPONSIVE DESIGN
If you’re an eCommerce store or sell products online, then there are two absolutely crucial data sets you need to consider. Shopify recently released some insightful data that could help guide your online revenues into soaring successes: Mobile Browsing Doesn’t Necessarily Equate to Revenues You’re probably well aware by now that most everyone is using
Continue reading »WHY DOES EXCELLENT WEBSITE DESIGN COST SO MUCH MONEY
If you’re a small business owner still in sticker shock over the cost of a new website or website redesign, find out why web design and development is so expensive. Your website is outdated and in desperate need of a redesign. Or is it that you’re starting a new business and need a ground-up website?
Continue reading »YouTube: Four Easy Tips to Boost Video Views
Now that YouTube is the second most popular search engine and YouTube videos appear in Google search results, the value of having videos on YouTube to reach more customers online is tremendous. But it’s not enough just to create engaging videos; you have to optimize them for search, too, to ensure that more people can discover them online. What
Continue reading »Local Citations: How Google My Business Helps You Get Found
Did you know consistent and accurate local listings is one the factors Google considers when determining what sites to show in search results? Because Google wants to provide searchers with the best and most accurate information, it looks for businesses that present a consistent presence across the web, which includes local citations like listings and
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Dominate Your Competition with Digital Marketing Services and Get Your Business Found By Your Customers Online Search marketing is the process of gaining traffic and visibility from search engines, like Google and Bing, through both paid and organic (unpaid) methods. While search marketing is always growing and encompassing new elements, the main components of search marketing remain
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